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Social Media Intern - Miami, FL
Summary
As the Social Media Intern, you will elevate Yelp's social media presence by supporting the growth and optimization of Yelp’s social media accounts. You will report to Yelp’s Associate Director, Social Media and will plan, shoot, and edit short-form videos that spotlight local businesses. You’ll create content for Instagram Reels, TikTok, and YouTube Shorts, stay on top of trends, and feel comfortable appearing on camera when helpful to tell the story. Familiarity with Canva to produce simple, on-brand still graphics is a must.This is a part-time role where you would work 10-12 hours a week. We plan for the internship to run from September 1st through December 31st. This role is remote based in Miami, FL.
What you'll do:
- Plan, storyboard, and produce vertical videos featuring local businesses (quick interviews, b‑roll, day-in-the-life, product spotlights).
- Shoot mobile-first content and edit for Reels, TikTok, and Shorts (strong hooks, pacing, native text/effects, captions, thumbnails).
- Appear on camera or conduct on-camera interviews as needed; bring energy and clarity on screen.
- Write engaging captions tailored to each platform’s best practices and trends.
- Publish content and help manage a simple content calendar.
- Track performance with native analytics; summarize learnings and iterate.
- Coordinate with local businesses for filming logistics, permissions, and releases; follow brand/content guidelines.
- Create basic still graphics and thumbnails in Canva.
- Maintain organized media libraries (naming, storage, asset handoff).
- Practice accessibility-first publishing (captions, contrast, alt text).
What it takes to succeed:
- You are a recent college graduate or pursuing a Bachelor’s degree or equivalent training in the United States.
- You currently reside in Miami, have reliable transportation options, and are at least 21 years of age.
- You have the ability to work up to 12 hours per week, Monday through Friday.
- A portfolio or links to short-form videos you’ve shot/edited (TikTok, IG Reels, or YouTube Shorts).
- Comfortable appearing on camera and/or interviewing others on camera.
- Proficiency with a mobile editor (e.g., CapCut) or desktop tools (Premiere Pro, Final Cut, Rush).
- Strong grasp of social trends, hooks, native features, and basic SEO for social.
- Clear copywriting, attention to detail, and reliable follow-through on deadlines.
- Professionalism with business owners and the public; able to work independently in the field, including occasional evenings/weekends.
- Basic design sense (typography, color, layout).
- Photography, light motion graphics, or experience with creators/community features.